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Research Intelligence Magazine

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Why research your market?

By Earl Okezie April 6, 2021 15 Comments

As we mentioned some time ago, you’re probably already conducting informal market research on a … [Read more...]

HOW TO CONDUCT SECONDARY MARKET RESEARCH FOR YOUR BUSINESS

By RI Magazine December 12, 2019 12 Comments

When conducting secondary research, keep your plan and project goals at the top of your mind. It’s … [Read more...]

RESEARCH OBJECTIVES

By RI Magazine September 10, 2019 12 Comments

Before conducting a market research, your research objectives need to be defined. Research … [Read more...]

HOW MARKET RESEARCH CAN HELP YOU INCREASE PROFITS?

By RI Magazine June 27, 2018 12 Comments

HITESH BHASIN If used properly, market research can help you add more profits and increase the … [Read more...]

CHOOSING THE MOST APPROPRIATE POPULATION

By RI Magazine January 22, 2018 27 Comments

In the market research tutorial, choosing the most appropriate population to survey is the next step … [Read more...]

WHY CUSTOMER PERCEPTION IS IMPORTANT?

By RI Magazine September 27, 2017 29 Comments

Marketing can get complicated and intricate at times. It is because of the complexity of the human … [Read more...]

IMPORTANCE OF MARKETING RESEARCH

By RI Magazine June 30, 2017 12 Comments

Research, as a general concept, is the process of gathering information to learn about something … [Read more...]

3 THINGS YOU SHOULD ALWAYS DO BEFORE ANY MARKET RESEARCH PROJECT

By RI Magazine June 15, 2017 13 Comments

What is the real purpose of market research? The answer is simple: to shine a clear, unbiased light … [Read more...]

Choosing the Correct Market Research Methodologies for a Market Research Study

By RI Magazine March 25, 2016 12 Comments

You’ve been charged with managing a market research project for your organization. You’ve completed … [Read more...]

Qualitative Market Research

By admin March 15, 2016 13 Comments

Market researchers use qualitative market research techniques when they need to understand … [Read more...]

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  • HANDLING RESPONDENTS’ PREFERENCES

  • GENDER EQUALITY: INHERITANCE

  • NYSC Experience

  • The Importance of Calcium for Menopause

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Continue reading...

Research Industry Blog

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  • BIZTRENDS 2018: FUTURE CONSUMER BEHAVIOUR

  • 5 Principles to Drive Brand Growth : Perspectives of a MR Consultant brandtalk- Michael Umogun

  • EMPATHY VS. INCENTIVES?

  • CHOOSING THE MOST APPROPRIATE POPULATION

  • FIELD WORK IN GHANA

  • GENDER EQUALITY: INHERITANCE

  • Survey Findings Reveal Half of Divorcees Had Doubts before Saying ‘I Do’

  • Global Smartphone Sales Hit a Quarterly High in Q4 2015



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