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Research Intelligence Magazine

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Market Research Industry: The Need for Capacity Building

By Earl Okezie April 1, 2021 31 Comments

Training and retraining are not only important but necessary in every organization. Having … [Read more...]

Diversity and Gender Equality in Market Research

By RI Magazine December 12, 2019 32 Comments

The call for gender parity in market research has been looked at in some quarters with disdain … [Read more...]

The Windows are Opening

By Emeka Okafor September 5, 2019 32 Comments

Marketing, social and opinion research business in Africa may not have attained its desired position … [Read more...]

The Windows are Opening

By Emeka Okafor May 7, 2019 32 Comments

Marketing, social and opinion research business in Africa may not have attained its desired position … [Read more...]

Dawn of the Data-Driven Organisation

By admin January 22, 2018 30 Comments

An organisation’s ability to pre-empt, adjust and respond to changes in customer preferences, market … [Read more...]

Meeting the Training Need of Market Research

By Emeka Okafor September 27, 2017 30 Comments

Employee training and development is a broad term covering multiple kinds of employee learning. … [Read more...]

Charter Status Will Rejig Market Research Business in Nigeria

By admin June 30, 2017 31 Comments

Market research is a field that remains relevant amidst the sea of changes taking place in marketing … [Read more...]

Project Nigeria-Building a Virile Nation

By RI Magazine June 15, 2017 37 Comments

Every Nigerian, no matter one’s station or cadre- leader or led, is a potential stakeholder in the … [Read more...]

Marketing Research in a Depressed Economy

By admin July 19, 2016 35 Comments

The fact that marketing research, which is defined as the systematic gathering and analysis of … [Read more...]

Saving Nigeria for the Future

By Paul Nnanwobu March 25, 2016 36 Comments

A pastor once shared with his congregation how just few decades ago a brand new Peugeot car now sold … [Read more...]

In The News

  • Making research accessible – John Bizzell

  • LIVING IN A MODERN DAY ECONOMY LIKE NIGERIA

  • BOOK LAUNCH: THE VILLAGER, A STORY TELLING ON HOW AFRICANS CONSUME BRANDS, LAUNCHED

  • HANDLING RESPONDENTS’ PREFERENCES

  • GENDER EQUALITY: INHERITANCE

  • NYSC Experience

  • The Importance of Calcium for Menopause

  • I LOST MY TWO BREASTS TO CANCER …BUT MY HUSBAND STILL LOVES ME -SHONDIA

  • Samsung Galaxy S7 Speculation Picks Up Pace

  • Airtel Bags Most Innovative Business Idea Award



Continue reading...

Research Industry Blog

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  • WELCOME TO THE AGE OF MULTISENSORY DIGITAL EXPERIENCES

  • BIZTRENDS 2018: FUTURE CONSUMER BEHAVIOUR

  • 5 Principles to Drive Brand Growth : Perspectives of a MR Consultant brandtalk- Michael Umogun

  • EMPATHY VS. INCENTIVES?

  • CHOOSING THE MOST APPROPRIATE POPULATION

  • FIELD WORK IN GHANA

  • GENDER EQUALITY: INHERITANCE

  • Survey Findings Reveal Half of Divorcees Had Doubts before Saying ‘I Do’

  • Global Smartphone Sales Hit a Quarterly High in Q4 2015



read more...

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