The research sector is at a pivotal moment to take the steps needed not only to survive but to … [Read more...]
The impact of the COVID-19 pandemic on the youth
The ILO participated in an online event on the economic and employment effects of COVID-19 on young … [Read more...]
The Declining Fortunes of the Marketing & Brand Team
The Inspiration for this piece came from an article in the Harvard Business Review (July-August) … [Read more...]
The Top 21 Market Research Conferences to Attend in 2021
With so many conferences and events to choose from in the Market Research industry, you may be … [Read more...]
MENTAL HEALTH IN A CHANGING WORLD: A FOCUS ON YOUTHS
The World Health Organisation for its 2018 mental health campaign chose to focus on youth. This is … [Read more...]
ESOMAR CONGRESS FEATURE: Finn’s Favourites
ESOMAR held its annual Congress in Edinburgh ,recently. Here its Director General Finn Raben chooses … [Read more...]
EMPATHY, AI AND THE FUTURE OF QUALITATIVE
Nana T. Baffour-Awuah, a strategist at New York-based research firm Consumer Dynamics offers … [Read more...]
Gender Equality, Inclusion & Diversity at Kantar
Our purpose as a business is to inspire our clients, our people and society to create and flourish … [Read more...]
GENDER EQUALITY, INCLUSION & DIVERSITY IN MARKET RESEARCH
There have been more concerns raised presently on the issue of equality, inclusion and diversity in … [Read more...]
DON’T BE A ME -TOO BRAND: BE DISRUPTIVE
Being different is scary. In marketing, trying something different is scary. Nobody wants to be the … [Read more...]